What makes Abbey Road in London,
Piazza di Spagna in Rome and Central-Mid-Levels
escalator in Hong Kong so special?
It’s the Beatles who crossed the road,
Audrey Hepburn who strode the plaza, and the romance of <Chungking Express> that hit the stairway.
It's our beloved stars and their stories that make the spots shine.
The K Star ROAD is the first project of the K ROADs, listing Hallyu stars’ favorite hangout spots and their management agencies located in Cheongdam-dong, Sinsa-dong and Nonhyeon-dong. Walking along the K Star ROAD will be an interesting and invaluable experience of Gangnam tour.
Gangnam in southern Seoul also has the story of its own. Long before the international pop sensation Psy’s ‘Gangnam Style’ brought worldwide attention to this district, it has been the most stylish and trendiest area in Seoul. As backdrops for many films, TV dramas and other shows wanting to project Seoul and Korea of today, it is filled with special places like *Hallyu stars’ favorite hangouts and entertainment agencies.To introduce the hidden gems in Gangnam and their stories to the world, a city branding project ‘K ROAD’ is set to kick off. K Star ROAD is its first chapter that covers the streets with Hallyu stars’ favorite hangout spots and their management agencies, followed by K Fashion ROAD with popular fashion stores; K Beauty ROAD with cosmetic stores and beauty clinics; K Riverside ROAD with Hangang Parks along the river; and K Gourmet ROAD with much-buzzed-about restaurants to taste the epicurean delights. Discover Gangnam with K ROADs. It will make your travel more special and memorable.*Hallyu : Hallyu, also known as the Korean Wave, refers to increase in the popularity of South Korean pop culture around the world.
If there is Rodeo Drive in LA,
we have Rodeo Street in Gangnam!
Since the 1990s, Apgujeong has been renowned the center of fashion and trend in Korea and is still known as such today. Passing through Sinsa-dong and Cheongdam-dong, Apgujeong Rodeo Street has been a popular place where wealthy young people used to go have fun, but now it is transforming into a place where various cultures live and breathe. The Apgujeong Rodeo Station on the Bundang Line launched in 2012, which made Apgujeong Rodeo Street much easier to reach.
Fashion outlets, flagship stores and famous restaurants are lined with the street. There are many famous places where Korean dramas have been filmed, and even now it's not hard to directly find places where the current filming for dramas and films are taking place. Around Apgujeong Rode Street some of Korea's most famous hair salons are clustered together. Recently, many tourists from various countries including Japan and China come to the salons here to get their hair done like the characters in Korean drama. This place is called the mecca of beauty-tours as there are many skin and cosmetic surgery clinics.
Apgujeong Rodeo Street is the one where various cultures coexist, and the latest trends begin. With so much interest in the latest trends and fashion in Apgujeong, it's a great place to meet Korean youths who know how to enjoy various cultures.
Dosan Park, known as a central park in Gangnam,
plays a significant role as a rest area for more than 30 years
More and more travelers are looking for a nice place to stroll the city. Walking through Dosan Park feels like taking a tiny trip to Europe. The park is a historic place where the grave of Dosan Ahn Chang-ho, one of the independence fighters during the period of Japanese Imperialism, is laid. The park may be small and cozy, but it embraces a relaxing 30-minute walk path. The beautiful woods have made it popular for newlyweds to take wedding pictures. There are many cafes and restaurants in front of the park, and is a prominent place where celebrities go on dates.
You could have never expected
to find a tomb in the midst of "Gangnam"
The royal tomb of Seonjeongneung, located within Samneung Park, is an uncommon sight in the middle of the city. Samneung Park was created around the tombs of the 9th King Seongjong and Queen Jeonghyeon, and their son, the 11th King Jungjong of Chosun Dynasty. Not only it is historically significant, but the beautiful park also offers tranquility apart from the rest of the noisy city. The tombs of Jeonghyeon and Seolleung are lined in a row across from each other, whereas Jeongneung is sited alone apart from his parents, which makes it one of the few lone tombs in Chosun Dynasty. It was known that Jungjong had three queens and seven concubines, but after death he was buried alongside his poor widowed mother instead of his wives. -
Seonjeongneung was listed as a UNESCO World Heritage Site in June 30th. 2009. after being recognized for its historic value. King Seongjong spread his cultural policy based on the achievements of King Sejo and King Sejong, and put a lot of efforts on personnel appointments and various cultural developments; therefore, it is no exaggeration to say that the early system of civilization was completed during his reign. In addition, Gyeonggukdaejeon, a complete code of law, was compiled to proclaim that the country was a law-governed country.
King Seongjong is also famous due to the incidents with his wife, Disposed Queen Lady Yoon. She was notorious for her jealousy, and as a result, the King had to sentence her to death by poison. After that, Prince Yeonsan, the child of King Seongjong and Disposed Queen Lady Yoon, came to power and was the worst tyrant in Chosun Dynasty. Because of this tragedy, the stories related to King Seongjong are often used in novels, dramas, and movies. So, are you ready to dive into interesting stories of Seolleung in Chosun Dynasty, while exploring the harmonious nature trails in Samneung Park
Families on picnic, couples on date,
bikers and walkers on their track
Running down from Gwanaksan (Mountain) and Cheongyesan (Mountain), Yangjae Stream flows through Gwacheon toward Gangnam. When the Gangnam area was being developed, sewage would flow into the river which caused it to be called 'Garbage Stream'. Due to such sickening odor, it was nearly impossible to pass through the area. However, starting in 1995, with the support of local residents and municipal offices, a cleanup effort to revive Yangjae Stream has brought it back to its original beauty. Fish, cranes, ducks and other water fowls, as well as 300 different kinds of amphibian, mammalian and reptilian creatures have returned, which has astonished people.
The place is very popular with visitors and also a great destination throughout all four seasons. It is especially popular among couples who would visit there for romantic dates in the summer. Plus, since it is close to Dogok-dong, people can have a chance to grab a meal or teatime at nearby cafes there after enjoying a walk around Yangjae Stream.
COEX, well known for its shopping and cultural space, is the heart of international exchange among nations with various exhibitions and international seminars
COEX is the biggest convention center and exhibition space in Korea. Directly connected to the Samseong Station of subway line 2, it includes a shopping center, a movie theater, a musical concert hall, exhibition halls and famous restaurants. It is also close to a casino, hotels, department stores, and other various amenities.
COEX had held the G20 Conference in 2010 as well as the 2012 Nuclear Security Summit. Throughout the year COEX has been a prominent place for Asia's top exhibitions, cultural and tourism events. It also offers a chance to visit Korea's biggest marine theme park know as the Aquarium, where visitors can view more than 650 different kinds of aquatic life and have the opportunity to feed some of the sea life.
Because COEX hosts many diverse exhibits in its exhibition halls throughout the year, you're surely to find something interesting to see if you check out the daily exhibit program. Plus, with the concentration of sports, fashion, cosmetic and various other items for sale in the COEX Mall, the place is also widely known for shopping. There is also a large bookstore with domestic and international bestsellers and other international publications available.
COEX has it all. With so much culture, shopping, exhibits, and restaurants, you can spend all day at COEX and never run out of things to see and enjoy.
* COEX Mall is under construction for renovation. Reopening is scheduled during the second half of 2014.
A brand-new street full of information technology blended with art. Meet energetic Gangnam
After PSY's hit song 'Gangnam Style' had taken the world by storm, Gangnam Station became a destination for foreign tourists wanting to experience the true 'Gangnam Style.' Gangnam Station is an important center for public transportation and connected to a number of bus lines. It is surrounded by theaters, record stores, bookstores, private academies, restaurants, cafes and other amenities. It has become a popular gathering place with young people. Plus, many tourists often come to give patronage to nearby beauty salons, cosmetic surgery and ophthalmology clinics, as well as spas and massage specialists.
'U-Street' connects Gangnam Station to Sinnonhyeon Station and is always overflowing with activities. The 12-meter high and 1.4-meter wide Media Pole carries a striking similarity to an Egyptian obelisk, which is a popular place for people to pose and take pictures.
Between exits 11 and 12 of Gangnam Station is the M-Stage square where people utilize as a meeting spot and place to rest, and often used to host many various performances. Recently, PSY's "Gangnam Style" has brought even more popularity to the area.
Feel the vigor and energy of the youth. Make fun memories at Gangnam Station.
Another must-visit spot neighboring Gangnam Station, Kukkiwon is a public organization for managing and boosting Taekwondo in Korea
Kukkiwon, also known as World Taekwondo Headquarters and home of the World Taekwondo Academy, is based at Yeoksam-dong in Gangnam-gu district. In contrast to the bustling energy in Gangnam Station, Kukkiwon is a place where the fresh air and the scent of trees linger everywhere. Take a trip to savor the beautiful nature and learn more about the history of Taekwondo.
Kukkiwon has opened in 1991 and kept the history of the martial art, Taekwondo. More than 60,000 people have made pilgrimage here to see roughly 2,600 items of historical significance to Taekwondo on exhibit. Assimilating the history and culture of Taekwondo from these items helps to expand the understanding of the evolution of this martial art.
Kukkiwon leads the Taekwondo Association comprised of 162 nations around the world. The site proudly presents a gymnasium that can accommodate around 30,000 people, and holds globally prominent Taekwondo conferences. Kukkiwon manages many of great duties such as testing for raking of roughly 8.5 million Taekwondo practitioners, the sending of delegates for exhibitions, international exchanges, public relations regarding the martial art, and applications of Taekwondo groups. Within the area of the headquarters is Gukgiwon-gil, which was originally a part of Teheran-ro. The road passes by beautiful Gangnam Station on the right, and then eventually leads into the main street of Teheran-ro. At the end of the area is the LG Art Center which offers various musical, dance, and theatrical performances.
Garosu-gil wasn't always a place young people loved. Even in the beginning of 2000, it was occupied with a few galleries, clinics and designer shops. But, it has changed all when the designer shops started to dissipate one by one, which then were replaced with trendy cafes.
These cafes, unlike large franchise cafes and restaurants, carry their own unique personality. The youth who adore the culture and arts began to frequently stop by Garosu-gil. There is no such quiet and cozy place like here to enjoy in Gangnam. Garosu-gil became highly sought out for those looking for a little peace and quiet.
There are various restaurants of famous chefs and an assorted spread of dessert cafes to be found in Garosu-gil. It's also an area frequented by celebrities on dates. There is also various vintage clothing stores scattered around Garosu-gil, thereby making it a frequent destination for fashion lovers. It is also home to the special Simone Handbag Museum, which has been featured in New York Times that 'make sure to find some time to visit the Simone Handbag Museum', where the past, present and future of handbags are on display.
These days, the cafes and restaurants on Garosu-gil, and its cross street Serosu-gil, are creating a different culture. Compared to the cafes on Garosu-gil, the ones on Serosu-gil are a bit out of the way but even more unique and fun
Located in COEX INTERCONTINENTAL HOTEL(one minute on foot from Bongeunsa Station), with its 4700m2 of floor space and elegant boutiques, COEX Lotte Duty Free Shop offers visitors the nicest shopping experience in downtown of KOREA.
COEX Lotte Duty Free shop is the only duty free shop in Gangnam.
Thanks to the adjacent City Airport which provides quick check-in service and limousine at once, visitors can enjoy pleasant shopping. At COEX Lotte Duty Free Shop, you will meet luxury brands such as PRADA, CARTIER, BVLGARI, FERRAGAMO, FENDI, BURBERRY, TORY BURCH, PANDORA and others. You can also find the finest watchmakers including ROLEX, OMEGA, PIAGET, AUDEMARS PIGUET, TAG HEUER.
Furthermore, with the outstanding sight of Bongeunsa Temple from recently opened LVVIP Lounge, visitors can relax peacefully.